$1.69 Travel Mug Refill Program (Required 1/28 – 4/30)
In Q1 this year, the Metro NY market will be launching its first market-wide refill program featuring a dual Hot/Iced Coffee Travel Mug with $1.69 refills through April 30th
The February die cut coupon book which contains a free Travel Mug coupon will be dropping on or about Thursday, February 19th 2015 (the coupon book may drop as early as 2/17 or as late as 2/21 depending on the area of the market)
Coupon: Free travel Mug with the purchase of a Medium or Larger Beverage (at regular price)
If a guest presents this free coupon along with the purchase of a medium or larger beverage:
1) Ring in the travel mug using the "Travel Refill Mug" button which is located on the POS by selecting Dunkin' Premiums --> Travel/Refill Mugs --> Refill Mugs --> Travel Refill Mug
2) Scan the free travel mug coupon and provide the guest with the free travel mug
Each store will receive 500 24oz dual Hot/Iced (XL Hot or Medium Iced) mugs for this program in multiple shipments
1st shipment of 250 mugs to arrive on or about 2/12
2nd shipment of 250 mugs for most of the market (top 80%) to arrive on or about 2/19
Guests who have the Travel Mug will be able to utilize it for $1.69 Hot and Iced Coffee refills through April 30th 2015
Please note: guests must have the travel mug in order to receive the $1.69 refills
Guests may begin to utilize the travel mug for $1.69 refills immediately upon receipt
Guests may use the mug as many times they would like during the promotion and as many times per day as desired
To fulfill the $1.69 refill transaction utilizing the travel mug, please do the following:
1) Ring in the XL Hot Coffee or Medium Iced Coffee at full price
2) Scan the bar code located directly on the travel mug
Upon scanning the bar code (see below), the price of the XL Hot Coffee or the Medium Iced Coffee will be reduced to $1.69
Please note: if your in-store scanner is not working, you can ring in the $1.69 offer by utilizing the PLU number located above the bar code on the mug (PLU 36687329)
Refill Program Kits will arrive in store the week of February 9th to include the following:
01 Manager’s Guide
50 Rain Checks - Note: If your location runs out of travel mugs, please provide the guest with a rain check which they will be able to mail in for the free travel mug
(mail in instructions for the guest are located directly on the rain check)
POP: (1) Counter Card & (1) DT burst (DT locations only) - post on February 17th
Handling a dirty mug:
If a guest brings in a mug that appears to be dirty – the crew member should remind the guest of our clean mug
policy (will be listed directly on the mug and on the POP), and offer the guest a $1.49 XL Hot Coffee or Medium
Iced Coffee in a regular disposable cup for this one time.
Be sure to review the details of this program with your crew! Refill program details will be included in a specialized refill program kit coming to your shops the week of February 9th